Il mio professore della Iowa State University mi ha prestato So You Want to Start a Nursery di Tony Avent, stampato da TimberPress. Devo ancora leggerlo però...

I run a garden centre for the last 12 years but I don't know of a book that would teach you how to do this.
You need to have a broad knowledge base on all gardening aspects, be able (and patient) to deal with people that don't know much about gardening and of course know your area well.
You have to know about local soils and climate and of course about the plants that will suit your local climate. We for example have a garden centre near the seaside that requires us to specialize in seaside plants and gardens.
http://www.seaside-gardening-tips.com/